How Much Should I Charge for Marketing Consulting?

Setting the right price for marketing consulting services is crucial for attracting quality clients while ensuring profitable growth in the competitive New Zealand market. Proper pricing reflects your expertise and positions your consultancy as a valuable strategic partner rather than a commodity service.

Last updated: 9 January 2026

Average Marketing Consulting Pricing in 2026

Min

$195

Max

$650

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What Affects Marketing Consulting Pricing?

  • 1Consultant experience level and track record
  • 2Project scope and complexity requirements
  • 3Client company size and industry vertical
  • 4Geographic market and local competition
  • 5Deliverable timeline and urgency level

What's Typically Included in a Marketing Consulting Quote?

Marketing strategy development and planning
Market research and competitive analysis
Campaign design and implementation guidance
Performance tracking and optimization recommendations
Monthly reporting and strategic consultations

Example Marketing Consulting Cost Breakdown

Marketing Consulting

Initial marketing audit and strategy$1,950
Competitive analysis report$975
Campaign planning and setup$1,300
Monthly optimization consulting (3 months)$1,950
Total$6,175

Hourly vs Project-Based Marketing Consulting Pricing

How do marketing consultants typically charge for their services?

Most marketing consultants use hourly rates, project-based fees, or monthly retainers depending on the scope and duration of work required.

What's included in a typical marketing consulting engagement?

Standard engagements include strategy development, market analysis, campaign planning, implementation guidance, and ongoing performance optimization recommendations.

How long does a marketing consulting project usually take?

Project timelines vary from 2-4 weeks for audits and strategies to 3-6 months for comprehensive marketing transformations, depending on complexity and scope.

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