Estimate Template for SEO
Professional SEO service estimates are crucial for establishing credibility and clearly communicating your value proposition to potential clients in the competitive US digital marketing landscape. A well-structured estimate template helps you present comprehensive SEO strategies, justify pricing, and demonstrate your expertise while streamlining your sales process.
Last updated: January 6, 2026
SEO
MakeAnEstimate.com
#
XXXXXXXX
Service
SEO
Date
1/10/2026
SEO
[1]USD 0.00
[2]USD 0.00
[3]USD 0.00
TotalUSD 0.00
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What to include in your SEO estimate
Detailed SEO audit findings and current website performance metrics
Specific keyword research results and target keyword strategy
On-page optimization tasks including title tags, meta descriptions, and content recommendations
Technical SEO improvements such as site speed optimization and mobile responsiveness fixes
Off-page SEO activities including link building strategies and local SEO services
Clear timeline, deliverables, monthly reporting structure, and transparent pricing breakdown
Common mistakes to avoid
Using vague terms like 'improve rankings' without specifying target keywords or measurable goals
Failing to explain the difference between various SEO packages and their specific benefits
Not including competitor analysis or market research to justify the proposed strategy
Omitting important disclaimers about SEO timeline expectations and algorithm change impacts
SEO
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